OK, time for a rant. Not about Brexit, nor about the future of UK food. Nope, it’s a problem that’s been around for a lot longer than any of those things. It’s about sticky resealable tabs.
Sticky resealable tabs.
You know those little self adhesive tabs and tags which supermarkets and food producers add to their packets of dried food. Those little self adhesive strips which lose their stickiness within minutes of being exposed to a kitchen which has water, oil, flour, butter, washing up liquid or anything else within it. The little sticky resealable tabs which gently un-stick themselves whilst hiding in the cupboard, so that you can pour rice everywhere next time you get the packet out. Those little tabs which I have not used and have simply replaced with an elastic band instead. Yes, those. They have irritated me for years. Many, many years.
Dear UK Supermarkets.
I decided to make a video about them. I thought I’d have a little rant about them, about why they annoy me, why they don’t work and why they never will work. This video is an open letter to all of the UK supermarkets and to food producers across the nation. I needed to point out that by constantly pursuing these flawed devices, it’s like trying to nail jelly to a tree. There’s a fundamental problem with the concept that’s never going to go away.
I’m not going to single out Aldi, Asda, Budgens, Co-op Food, Farmfoods, Iceland, Lidl, Marks and Spencer, Morrisons, Ocado, Sainsbury’s, Tesco or Waitrose because you all do it. You’re all as bad as one another, not to mention all of the other food producers in the UK and around the world who also indulge in the practice. It’s a device that doesn’t work, it’s a product feature which on average fails, it’s a waste of time, money and no doubt, countless meetings. It’s time someone did something about it.
In a bid to highlight this problem, I’ve made a video about it. Please watch, listen and take notes.