Can you keep a secret? I’m going to break some news, admit something I’ve been ruminating over for a long time. I’m going to hold my hand up and say that I don’t like milk, that I am probably lactose intolerant. This isn’t based on scientific numbers and doctors reports, it is based on personal evidence of an aversion to milk, so all those who hate the ‘fad of wellness’ better saddle up your best …
The Future of Wellness & Food Intolerance
It’s an incredibly unique thing, our current obsession with food intolerance. The world has experienced vast swathes of intolerances in history, normally towards large groups of other people. Today, there’s a swelling mass of people claiming that certain foods don’t make them feel very good. Often backed up with little or no scientific data, these people are changing the course of food in our country and reshaping the profile of products on the shelves in …